Fenn Wright now on ‘The Big Three’ after joining Zoopla
We are delighted to share that we have joined Zoopla, alongside the market leader, Rightmove, and OnTheMarket. In today’s property market where brand visibility matters, these three portals dominate the digital property landscape, shaping how buyers and tenants search for homes.
Zoopla is firmly positioned as the second-largest portal, attracting millions of users each year and known for its house price estimates and data-driven insights. Last month, the firm announced that they delivered 42% more valuation leads and the number of subscribers rose by 500,000 in the previous quarter. Growth has been strongest in the South East and East of England, with the portal proving popular with the London market.
Zoopla recently reported that some new product launches resulted in a 21% year-on-year increase in searches for new homes and they acquired newhomesforsale.co.uk in February 2026. Fenn Wright work with local and national house builders throughout Essex and Suffolk, and hope this latest strategic move will deliver results for our developer clients.
Rightmove is widely regarded as the go-to destination, attracting the majority of UK property search traffic – who estimate over half of all online searches happen on the platform. OnTheMarket launched in 2015 and was acquired by CoStar Group in 2023.
By marketing properties on all three portals, we will ensure maximum visibility of our listings, ensuring your property reaches more people searching for homes. The broader exposure means there will be greater momentum when your property launches to the market, generating increased click-throughs and higher buyer engagement.
Each portal has its own loyal audience, so where buyers have more choice than ever, making sure your home appears wherever they are searching gives you an immediate advantage.
Joining Zoopla further strengthens our comprehensive marketing strategy, which includes:
- Expert advice about preparing your home for sale
- A well-informed market appraisal
- State-of-the-art HDR technology to provide stunning imagery and precise floorplans
- Virtual tours
- Coverage on the UK’s largest property portals
- Impressive window displays with QR codes
- Stylish brochures
- Exclusive Preview alerts and phone calls to registered potential purchasers on our expansive database
- Targeted social media campaigns
- Prompt, constructive feedback following viewings
- Bespoke mortgage advice from our financial services partners, Fitch & Fitch
- A discreet marketing approach, should you wish the sale to be low-key
- Sales progression – fewer sales fall through during the conveyancing process when Fenn Wright is the selling agent.